We use cookies to give you the best possible experience with eirhub.eu. Some are essential for this site to function; others help us understand how you use the site, so we can improve it. We may also use cookies for targeting purposes. Click “Accept all cookies” to proceed as specified, or click “Manage my preferences” to choose the types of cookies you will accept. Cookie policy
Privacy Preference Center
Eirhub and our trusted partners use cookies and similar technologies to access and use your data for the purposes listed below. Please provide your consent for cookie usage on this website. Enable one or more of the cookie types listed below, and then save your preferences. Cookie policy
Manage Consent Preferences
Performance Cookies
on
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance. Active (Inactive)
Functional Cookies
off
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly. Active (Inactive)
Targeting Cookies
off
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. Active (Inactive)
Strictly Necessary Cookies
on
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information. Always Active
focused

Market Access Strategy

Eirhub offers market access strategic plan development services to help companies navigate the complex market access landscape and achieve their commercial goals.


Market Access Strategic Plan development

A market access strategic plan is a comprehensive plan developed by companies to ensure their products are accessible and affordable to patients and healthcare systems. It includes assessing regulatory requirements, pricing and reimbursement processes, competitive landscape analysis, identifying key stakeholders, and developing strategies and tactics to achieve optimal market access. Eirhub offers market access strategic plan development services to help companies navigate the complex market access landscape and achieve their commercial goals.

Target industries: Pharmaceuticals/ Biopharmaceuticals, MedTech, Digital Health

Case studies:


Eirhub offers a range of services for the development of market access strategic plans, including:
  • MARKET ASSESSMENT: A comprehensive analysis of the market, competitors, and regulatory environment to identify potential barriers to market access and inform pricing and reimbursement strategies.
  • VALUE PROPOSITION: Developing a compelling value proposition that communicates a product's clinical and economic benefits to payers, providers, and patients.
  • PRICING & REIMBURSEMENT STRATEGY: The development of pricing and reimbursement strategies that are aligned with the value proposition and the needs of local payers and regulatory authorities.
  • STAKEHOLDER MAPPING & ENGAGEMENT: Identifying key stakeholders and developing targeted engagement strategies to gain support for market access.
  • LAUNCH READINESS PLANNING: Development of launch plans that incorporate market access strategies and ensure a successful market entry.
  • POST-LAUNCH MONITORING: Ongoing monitoring of market access trends and the competitive environment to ensure optimal pricing and reimbursement outcomes.
Download
our Brochure