Market Access
We consult Life Sciences-related organizations on topics related to Market Access regulations, processes, and stakeholders across Europe and Asia
Аdvising companies in their Market Access Pathway
We support organizations on four stages of accessing new markets or niches—from the helicopter view to a deep dive into therapeutic or geographical peculiarities:
(1) Early Advice. During the Early Advice stage, we help our clients understand the possibilities of specific countries, identify any potential obstacles to market access and commercialization, map out stakeholders, compare prices, and evaluate important regulatory requirements for pricing, reimbursement, public tendering, and consumer assessment. We provide comprehensive support in understanding and implementing early access programs in the countries of our focus. This stage allows us to view a country or therapeutic category broadly.
(2) Market Access Roadmap. Our team creates thorough Market Access Strategic Plans considering regulatory requirements, cultural factors, and our clients' marketing strategies. We work closely with the individuals in charge of our clients' companies and use our extensive network of industry professionals, partners, stakeholders, and experts, as well as our 13 years of experience in these markets. We customize cost-efficiency models (CEA, CUA, BIA, costs minimization) according to local requirements. This is an in-depth analysis of a highly specific target market segment.
(3) Pre-Launch. The Pre-Launch stage involves preparing for product launches, including recruiting, talent mapping, developing a functional business model, building effective teams, creating marketing plans, and other pre-sales and marketing elements.
(4) Post-Marketing Consulting. In the Post-Marketing Consulting stage, we offer continuous consulting support on market access topics, such as recruitment and talent mapping of senior and middle-level managers in the life sciences industry across pre-selected regions or countries.
(1) Early Advice. During the Early Advice stage, we help our clients understand the possibilities of specific countries, identify any potential obstacles to market access and commercialization, map out stakeholders, compare prices, and evaluate important regulatory requirements for pricing, reimbursement, public tendering, and consumer assessment. We provide comprehensive support in understanding and implementing early access programs in the countries of our focus. This stage allows us to view a country or therapeutic category broadly.
(2) Market Access Roadmap. Our team creates thorough Market Access Strategic Plans considering regulatory requirements, cultural factors, and our clients' marketing strategies. We work closely with the individuals in charge of our clients' companies and use our extensive network of industry professionals, partners, stakeholders, and experts, as well as our 13 years of experience in these markets. We customize cost-efficiency models (CEA, CUA, BIA, costs minimization) according to local requirements. This is an in-depth analysis of a highly specific target market segment.
(3) Pre-Launch. The Pre-Launch stage involves preparing for product launches, including recruiting, talent mapping, developing a functional business model, building effective teams, creating marketing plans, and other pre-sales and marketing elements.
(4) Post-Marketing Consulting. In the Post-Marketing Consulting stage, we offer continuous consulting support on market access topics, such as recruitment and talent mapping of senior and middle-level managers in the life sciences industry across pre-selected regions or countries.
Developing comprehensive roadmaps and strategies to optimize the market access and commercialization of pharmaceuticals, medical devices, and digital health products.
Assessing and strategizing the pricing and reimbursement landscape for pharmaceutical products or medical devices: from pricing analysis to forming pricing strategies and navigating regulatory requirements.
Preparation & adaptation of global health economic models (CEA, CUA, BIA,cost-minimization) to local requirements in Ukraine, Poland, Estonia, Latvia, Lithuania, and other CEE countries.
Our market research services for pharma, healthcare, and medtech companies in CEE, Central Asia, and MENA provide comprehensive and customized insights on market dynamics, competitive landscape, regulatory environment, and healthcare system trends.
Identification, mapping, recruitment, and interviewing decision-makers, HCPs, patients, and other stakeholders. Forming Advisory Boards and Expert Panels across market segments or therapeutic areas.
Comprehensive market access and regulatory support in pharmaceutical early access programs. Unlock strategic insights for effective navigation of Ukraine's regulatory landscape.
Market Access project examples:
Spinal Muscular Atrophy Pricing and Reimbursement Monitoring: A regular monthly report in the P&R status for a focused product covering 12 countries of the region. More details >>
Short Bowel Syndrome—Pre-Market Entry Study: Assessment of market opportunities, regulatory environment, Pricing & Reimbursement status, and map key stakeholders and decision-makers. More details >>
Market Access Pathway for a Schizophrenia Drug: Identification of a winning commercial model for the global biopharmaceutical company on one of the biggest market in the region. More details >>
Road-to-Market Study for 9 CIS countries: Development of market access strategic plans, incl. pricing and reimbursement, market intelligence, and stakeholders mapping for CIS & Central Asian countries. More details >>
Pricing & Reimbursement Assessment for an Epilepsy Drug: Assessment of the pricing & reimbursement environment in the anti-epileptic therapeutic area in one of the CIS markets. More details >>
Market Access Strategy Recommendations: Analysis of major sales channels for innovative and BGx brands in Ukraine, and development of recommendations on the best available options considering the Client's strategy.More details >>
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